| 单词 | Marketing management |
| 释义 |
Marketing management
原声例句
2013 ESLPod That's an advanced degree that provides education for people who are in business or who want to go into the business world but need more education about topics such as finance, marketing, management, and other areas. 这是一个高级学位，为从事商业或想要进入商业世界但需要更多有关金融、营销、管理和其他领域等主题的教育的人提供教育。
中文百科
行销管理 根据1985年美国行销学会(AMA, American Marketing Association)的定义： 行销的范畴 通常我们将行销 (marketing)的任务视为创造、推广及发送商品与服务给消费者和企业机构。根据 Philip Kotler 在其所着的《行销管理》认为行销人员的标的物有10种类型：
英语百科
Marketing management 行销管理Marketing management is the organizational discipline which focuses on the practical application of marketing orientation, techniques and methods inside enterprises and organizations and on the management of a firm's marketing resources and activities. |
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