So from now on, we have to put considerably more effort into our advertising and direct mail campaigns.

所以从现在起，我们必须在广告上和邮购直销中下更大功夫。

IN AMERICA alone, people spent $170 billion on “direct marketing”—junk mail of both the physical and electronic varieties—last year.

单就美国而言，人们去年在“直接营销”----实体及电子形式的垃圾邮件上花费了1700亿美元。

Traditional fund-raising, using direct mail and events, is far more effective than newer methods, such as e-mail and social networking.

使用直递邮件或组织活动筹款的传统模式比电邮、社交网络等新手段有效得多。

I was thinking that I needed to send out some direct mail or do some cold calling.

我在想我需要发送一些直邮或打一些冷电话。

The major kinds are radio, television, newspapers, magazines, direct mail, outdoor displays, and mass transit vehicles.

主要种类有广播、电视、报纸、杂志、直邮、户外展示和公共交通车辆。

We did a little direct mail, but I would argue, I mean, you know, it's funny, I'm such an extreme character that I think when people hear my stories, they don't believe them.

我们做了一些直邮， 但我会争辩说， 我的意思是，你知道，这很有趣，我是一个极端的人物， 我认为当人们听到我的故事时， 他们不相信他们。

" Direct mail" is when you send a letter or a brochure, some sort of information to people, and usually you get their names from a list of people who are in your profession or in your kind of business.

“直邮” 是指当您向人们发送一封信件或小册子，某种信息时，通常您会从一份与您的职业或业务相关的人员名单中获得他们的名字。

Montel says that " You may need to do that (that is, direct mail and cold calling) to start (at the beginning), but if I were you, I'd also spend time making connections in the business community."

Montel 说，“你可能需要这样做（即直接邮寄和冷电话）才能开始（在开始时）， 但如果我是你， 我也会花时间在商业社区建立联系。