Coolhunting

Coolhunting is a term coined in the early 1990s referring to a new breed of marketing professionals, called coolhunters. It is their job to make observations and predictions in changes of new or existing cultural trends. The word derives from the aesthetic of "cool". Coolhunting is often referred to as "Trend Spotting."

单词	Coolhunting
释义	Coolhunting 英语百科 Coolhunting Coolhunting is a term coined in the early 1990s referring to a new breed of marketing professionals, called coolhunters. It is their job to make observations and predictions in changes of new or existing cultural trends. The word derives from the aesthetic of "cool". Coolhunting is often referred to as "Trend Spotting."
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