基准化分析法（英语：Benchmarking）又作标竿测试、标竿管理，指的是将自己企业的表现指标与业界最佳做比较。常见的指标包括品质、时间、花费。Benchmarking 找出业界中最佳的几个公司或产品，与自己作比较，借由这个过程，了解目标公司的表现，并且试图解释他者成功的原因。

在计算领域中，以显卡举例，进行 Benchmarking指的是在显卡上运行一套标准测试，以此评估不同显卡的相对表现。

Benchmarking is the process of comparing one's business processes and performance metrics to industry bests and best practices from other companies. Dimensions typically measured are quality, time and cost. In the process of best practice benchmarking, management identifies the best firms in their industry, or in another industry where similar processes exist, and compares the results and processes of those studied (the "targets") to one's own results and processes. In this way, they learn how well the targets perform and, more importantly, the business processes that explain why these firms are successful.