Central Group
（重定向自SuperSports）
The Central Group of Companies (Thai: กลุ่มเซ็นทรัล) or Central Holding is a family-owned conglomerate holding company in Thailand that is involved in merchandising, real estate, retailing, hospitality and restaurants. Among its subsidiaries are Central Pattana and the Central Retail Corporation. Its current CEO is Tos Chirathivat, grandson of the company founder. Its chief rival is The Mall Group, which owns Siam Paragon and The Emporium and several suburban shopping centres.