The organization is trying to sex up its image.

【sex】该组织正试图美化其形象。

The country classified 980 murders last year as " femicides" , that is, committed because of the victim's sex, up from 411 in 2015.

去年，墨西哥将980起谋杀归为“杀女人罪”，即受害者的性别为女性的谋杀，这个数字高于2015年的411起。