Selective exposure theory

Selective exposure is a theory within the practice of psychology, often used in media and communication research, that historically refers to individuals’ tendency to favor information which reinforces their pre-existing views while avoiding contradictory information. Selective exposure to information refers to the phenomenon in which individuals tend to prefer information that supports a certain view or decision and in which they tend to neglect conflicting information. Selective exposure has also been known and defined as "Congeniality Bias" or "Confirmation Bias" in various texts throughout the years.