Sain

Sain (Welsh for Audio, Welsh pronunciation: [saɪn]), in full – Recordiau Sain Cyf (Audio Records Ltd) is a Welsh record label, which was in the Welsh folk revival.

Cwmni Sain was founded in Cardiff in 1969 by singers and songwriters Dafydd Iwan and Huw Jones, and businessman Brian Morgan Edwards, as a home for Welsh-language rock and folk music, which was otherwise finding it difficult to 'break through' in the UK market. Sain is regarded as being the first Welsh record company to be self-sufficient in terms of independence from other British companies, and laid the foundation for subsequent Welsh labels.