So how does it change the distribution model? If we don't have money to create content because the ad revenue base is diminishing, where do the Comcasts and the CBSes of the world get the money?

那么它是如何改变分销模式的呢？如果我们因为广告收入基础正在减少而没有钱来创建内容，那么世界上的 Comcasts 和 CBS 是从哪里弄来的钱呢？