Page 6 is an example of the new print ad. Check it out.

第6页是新的样板广告。翻过去看一下。

And though print ad sales still dwarf their online and mobile counterparts, revenue from print is still declining.

尽管纸质版报纸的广告销售额仍让在线和移动报纸相形见绌，但是纸质版报纸的收入仍在下滑。

The print ad stresses the evidence showing the safety of aspartame, commonly known by the NutraSweet name.

这支平面广告着重宣传了阿斯巴甜、即俗称“甜味剂”的安全性。

Though print ad sales still dwarf their online and mobile counterparts, revenue from print is still declining.

尽管纸质版的广告销售额依然远超网络版和移动端，但纸质版的收益却仍在下滑。

I did one print ad for gap when I was 12.

我只在12岁的时候给gap做过一个广告封面。

Did you know that he met Betty Draper doing a print ad?

你知道唐是在做印刷广告时认识的贝蒂·德雷柏吗？

But despite all this and a print ad in some New York newspapers that read, Happy New Year from your future neighbors at Amazon.

尽管如此，纽约的一些报纸还是刊登了一则平面广告，上面写着: 亚马逊将来的邻居祝你新年快乐。

And in one of these studies, we presented participants an actual print ad that appeared in a magazine.

在其中一项研究中，我们向参与者展示了刊登在杂志上的实际平面广告。

Readers are migrating away from print anyway. And though print ad sales still dwarf their online and mobile counterparts, revenue from print is still declining.

另外，读者们也正逐渐放弃使用纸质出版物。 而且尽管纸质出版物广告销售额仍然远超网络和手机端的同类产品，但纸质印刷品的收入仍在下滑。

The rule of thumb used to be that 80 percent of a newspaper's revenue came from pricy print ads and classifieds.

根据经验，报纸 80% 的收入来自昂贵的平面广告和分类广告。

Rather than relying on established and expensive forms of advertising, such as printed ads, it would think digitally, focusing on social media as the best way to reach its target demographic.

它不会依赖成熟且昂贵的广告形式， 例如印刷广告，而是采用数字方式思考， 将社交媒体作为接触目标人群的最佳方式。