The way consumers now approach the process of making purchase decisions means that marketing's impact stems from a broad range of factors beyond conventional paid media.
事实上，如今消费者作出购买决定的方式，意味着市场营销的影响力来自于传统付费媒介之外的广泛因素。
Paid media
原声例句
历年考研英语阅读真题（英语一）
托福写作备考指南
However this raises the question of whether the media pays far too much attention to the personal lives of famous people.
但是这引起了一个问题，即媒体是否过于关注名人的个人生活了？
当月 VOA Daily Standard English
With 50 million dollars in paid media for July and an aggressive campaign schedule this week, Biden told a Wisconsin rally Friday that he's staying in the race.
7 月份付费媒体投入 5000 万美元，本周的竞选日程也很活跃，拜登周五在威斯康星州集会上表示，他将继续参加竞选。
BBC世界头条
Google has threatened to shut down its search engine in Australia if the government passes a law forcing digital giants to pay media outlets for news content.
谷歌威胁称，如果澳大利亚政府通过一项法律，迫使数字巨头为新闻内容向媒体付费，谷歌将关闭其在该国的搜索引擎。
英语百科
Advertising
Advertising (or advertizing) is a form of marketing communication used to promote or sell something, usually a business's product or service.
In Latin, ad vertere means "to turn toward". The purpose of advertising may also be to reassure employees or shareholders that a company is viable or successful. Advertising messages are usually paid for by sponsors and viewed via various old media; including mass media such as newspaper, magazines, television advertisement, radio advertisement, outdoor advertising or direct mail; or new media such as blogs, websites or text messages.