Brazilian Institute of Public Opinion and Statistics

IBOPE (Instituto Brasileiro de Opinião Pública e Estatística—in Portuguese; Brazilian Institute of Public Opinion and Statistics) was established in Brazil in 1942 and provides the largest collection of information in Brazilian and Latin American markets. Supporting the decision making process of its clients, IBOPE Group provides research on media, public opinion, voting intention, consumption, behavior, marketing, branding and other issues as required by clients.