Journalist Ben Hammersley told the BBC that " two changes transformed the market – one cultural and one technical." Apple launched the iPhone podcast app, recording and editing equipment became cheaper, and 4G mobile phone connections and Wi-Fi became widespread.

记者 Ben Hammersley 告诉 BBC， “两个变化改变了市场——一个是文化上的， 一个是技术上的。 ” Apple 推出了 iPhone 播客应用程序， 录制和编辑设备变得更便宜，4G 手机连接和 Wi-Fi 变得普及。